Longines was founded in 1832 and is thus the oldest registered watch brand in the world. Even today, the timepieces have not lost their classic elegance and delight watch lovers around the world. Commitment to sports and timekeeping in international sporting competitions have also helped the brand to become famous.
Sports promoted by Longines include, for example, skiing and tennis. Despite the many innovations that have taken place over the years, Longines has remained true to its values: Men's watches still stand for elegance, tradition and performance.